Online banking experience for Netherlands’ Postbank (ING)
Led the design effort (with UX team at Fredhopper) of the entire online experience and produced all functional and visual designs. Participated in all user research and testing to discover user needs and understand customer needs.
Usability research, benchmarking competition
User needs gathering to better understand shopping habits
Design complete banking experience, including interaction and visual design
User testing of design at all milestones